We've successfully deployed the introNetworks solution across a wide variety of markets and industries. Typically, our customers have never created an online community and rely on our experience to guide them through the process. The introNetworks solution encourages users to build quality professional relationships and affords companies deep insight into what's important to their audience.
ad:tech
< Previous |
Next >
ad:tech is an interactive advertising and technology conference dedicated to connecting all sides of today's brand marketing landscape. With eight annual events around the world, they needed to build an online community that would provide one forum for ongoing conversations started at all of their live events.
Creating a global online community from scratch can be a daunting task, but ad:tech organizers had already deployed an introNetworks solution at one of their events, allowing them to leverage their deep knowledge about the attendees.
This decision to create an open community was key to extending the ad:tech brand beyond the walls of the convention center. Now in its third year of operation, ad:tech Connect serves thousands of community members on a daily basis, providing a great resource for those looking to find experts, mentors, collaborators, and new employees in a variety of different fields.
"We wanted to invite anyone interested in interactive advertising and related technologies to join the ad:tech Connect community
. By starting conversations online and using the matching capabilities of the introNetwork, the online members may choose to attend an event and interact face-to-face with people they only knew online."
- Don Knox, Vice President, ad:tech
< Previous | Next >
